BU360 Electronic Commerce5

Question 1 (5 points)
  

All of the following are major developments in supply chain management EXCEPT:

supply chain simplification.

EDI.

accountable supply chains.

the elimination of legacy computer systems.
Question 2 (5 points)
 

 Which of the following was a primary feature of early online communities?

Chat

Network discovery

Widgets

Message boards
Question 3 (5 points)
  

Which of the following primarily involve long-term sourcing?

E-distributors and exchanges

E-distributors and industry consortia

E-procurement Net marketplaces and exchanges

E-procurement Net marketplaces and industry consortia
Question 4 (5 points)
  

Which of the following statements about B2B electronic storefronts is NOT true?

They are a predecessor of automated order entry systems.

They tend to serve horizontal markets.

They are seller-side solutions.

They are usually considered a type of Net marketplace.
Question 5 (5 points)
  

A Web site designed to give parents of home-schooled children a common discussion area would be classified as a(n):

interest-based social network.

affinity community.

practice network.

sponsored community.

Question 6 (5 points)
  

Which of the following statements illustrates the network effects to which portals are subject?

Specialized vertical market portals attract only 2-10 percent of the audience, while a few large megaportals garner most of the market.

The value of the portal to advertisers and consumers increases geometrically as reach increases.

The greater the amount of content provided by a portal, the greater its value to the community.

The greater number of portals available, the greater the potential audience for each.
Question 7 (5 points)
  

All of the following statements about e-distributors are true EXCEPT:

e-distributors make money by charging a mark-up on products they distribute.

e-distributors usually operate "private" markets.

e-distributors operate in horizontal markets.

e-distributor prices are usually fixed.
Question 8 (5 points)
  
Industry consortia are sometimes referred to as:

one-to-one markets.

one-to-many markets.

many-to-few markets.

many-to-many markets.

Question 9 (5 points)
  

All of the following are potential benefits of B2B e-commerce EXCEPT:

increased production flexibility.

increased product cycle time.

increased opportunities to collaborate with suppliers and distributors.

increased visibility and real-time information sharing among all participants in the supply chain network.
Question 10 (5 points)
  

All of the following are potential benefits of B2B e-commerce EXCEPT:

lower administrative costs.

lower search costs.

lower price transparency.

lower transaction costs.

Question 11 (5 points)
  

When sellers agree informally or formally to set floor prices below which they will not sell on auction items, it is known as:

discriminatory pricing.

price matching.

bid rigging.

uniform pricing.

Question 12 (5 points)
  

All of the following are forms of collaboration among businesses EXCEPT: 

RFQs.

CPFR.

demand chain visibility.

marketing coordination and product design.

Question 13 (5 points)
  
Which of the following is an example of an e-procurement Net marketplace?

Exostar

CostPlace

Grainger

Ariba.
Question 14 (5 points)
  

Which of the following primarily deal with indirect goods? 

E-distributors and industry consortia

E-distributors and e-procurement Net marketplaces

Exchanges and industry consortia

Exchanges and e-procurement Net marketplaces

Question 15 (5 points)
  
Which of the following is the original social photo-sharing site?

Facebook

Polyvore

Instagram

Flickr

Question 16 (5 points)
 

All of the following are benefits of auctions EXCEPT:

more efficient price discovery.

lower transaction costs.

decreased price transparency.

increased market efficiency.

Question 17 (5 points)
  

Which of the following is a community of members who self-identify with a demographic or geographic category?

Practice network

Sponsored community

Affinity community

Interest-based social network

Question 18 (5 points)
 The majority of inter-firm trade involves:

spot purchasing of direct goods.

contract purchasing of indirect goods.

contract purchasing of direct goods.

spot purchasing of indirect goods.
Question 19 (5 points)
  

An example of an indirect good in the fast-food industry is:

food-grade paper.

fax paper.

beef.

sugar.
Question 20 (5 points)
  

Which social network functionality allows users to easily post messages to the entire community?

Message board

Chat

Instant messaging

E-mail

    


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